5.1. Stakeholder analysis

Stakeholder analysis is one of the first steps you should take in any change project.  It enables you to identify everyone with a concern or interest who needs to be involved.   Once you have come up with the full list, you then need to categorise it: from people with the greatest involvement, through to more peripheral individuals or groups.  The more important the stakeholder is to the success of the project, the more time and resources you need to devote to maintaining their involvement and commitment.  The outcome of doing this analysis is that you will understand where to use and focus your resource to engage and influence the stakeholders who can have the biggest impact on success of your project.

 

Why choose this tool?

  • To make sure you have got sufficient support for your project to be a success from the key stakeholders.
  • To understand how you may need to shift some of your stakeholders in their thinking.
  • To improve service delivery processes you will need to actively engage a wide variety of people such as clinicians, administrative staff, patients and user groups.  Thorough analysis and proper planning will facilitate this engagement.
  • It also helps you to avoid conflict and associated delays caused by inadvertently failing to involve key people.

 

Four sector table

High power

Satisfy

Opinion formers. Keep them satisfied with what is happening and review your analysis of their position regularly.

Manage

Key stakeholders who should be fully engaged through full communication and consultation.

Low power

Monitor

This group may be ignored if time and resources are stretched.

Inform

Patients often fall into this category. It may be helpful to take steps to increase their influence by organising them into groups or taking active consultative work.

 

Low impact/ stake holding

High impact/ stake holding

  

See also:

CPS TOOLKIT

Toolkit overview
The purpose of this toolkit
What is the Cumbria Production System?
How can we transform our services?
Cumbria Production System - improvement principles
What improvement outcomes and results can we expect?
When should you use the tools?
Key tool templates and visualisations
Summary of tools
Module 1: Our approach to improvement
1.1 Plan, Do, Study, Act (PDSA)
1.2 After Action Review (AAR)
1.3 Data gathering and evidence and '5 whys'
1.4 Measuring for improvement
1.5 A3
Module 2: Seeing the issues and adding value for the people who use our services
2.1 Maximising value
2.2 Customer Journey Mapping (CJM)
2.3 Process mapping
2.4 Value Stream Mapping (VSM)
Module 3: Waste removal and standardisation
3.1 Waste, waste wheel, waste walk
3.2 Spaghetti diagrams
3.3 5S workplace organisation
Module 4: Flow, demand and standard operations
4.1 Demand analysis
Module 5: Taking people with us
5.1 Stakeholder analysis
Appendices
A. The tools in detail
Module 1: Our approach to improvement
A1.1 Plan, Do, Study, Act (PDSA)
A1.2 After Action Review (AAR)
A1.3 Data gathering and evidence and '5 whys'
A1.4 Measuring for improvement
A1.5 A3
Module 2: Seeing the issues and adding value for the people who use our services
A2.1 Maximising value
A2.2 Patient/ Customer Journey Mapping
A2.3 Process mapping
A2.4 Value Stream Mapping (VSM)
Module 3: Waste removal and standardisation
A3.1 Waste, waste wheel, waste walk
A3.2 Spaghetti diagrams
A3.3 5S workplace organisation
Module 4: Flow, demand and standard operations
A4.1 Demand analysis
Module 5: Taking people with us
A5.1 Stakeholder analysis
C. References and acknowledgements