Coaching - Amy Aitken

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Job Title: CLIC Platform Manager
Organisation: Cumbria Learning and Improvement Collaborative (CLIC)
Background:  Training and development in both the public and private sector
Qualification: ILM Level 7 Certificate in Executive Coaching and Mentoring










Taking my influences from humanistic, positive and transpersonal psychology, coaching to me is about the development of a person beyond the everyday fulfilling of objectives. I believe that each individual is capable of much more than their current performance, and that given proper opportunity, with the promotion of learning, development and personal growth, coaching can empower an individual to become truly effective, achieving greater meaning and purpose in their life (not just their career).


My approach to coaching practice ultimately centres on building an effective relationship, and by putting the client at the heart of the whole process, I am able to create the conditions in which they can explore their present situation, and move towards taking positive action.



  • Stepping back in a safe environment and being asked some really simple questions had a significant impact on how I approached areas of work that were unclear and difficult to get a handle on.
  • Her impartial perspective, excellent questioning and prompts have helped me look at a problem with a fresh pair of eyes.